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Pint of Science: using knowledge in Marketing

When do we know we are getting a good deal, and when are we being manipulated by marketing? Come along this evening to hear how industry responds to legislation directed at marketing; and the results for our lifestyles when this happens; using plain packaging of cigarettes as an example. This is an all ages event.

The Lucky Bat cafe is a BYO venue (corkage fees apply);

snacks will be available for purchase.

Space is limited book your tickets early!

Plain packaging and other regulations

Professor Steve Greenland (Professor in Marketing; Charles Darwin University) Since 2012, Australia’s already tough tobacco regulations were strengthened with plain packaging and four 12.5% annual tobacco tax excise increases. How has the industry responded? Not lying down!

Impacts of marketing on public health Professor David Thomas (Head of Wellbeing and Preventable Chronic Disease Division; Menzies School of Health Research) Since 1 December 2012, all cigarettes in Australia have had to be sold in plain packaging with enlarged graphic health warnings on the front and back of the pack. What has public health science told us about the impact of these plain packs?

Tickets required : each ticket costs $5 and bookings can be made at: https://pintofscience.com.au/event/marketing-smoking

Date and time of the event: 
Tue, 2017-05-16 17:00 - 18:30
Event location: 
Lucky Bat Cafe 3/7 Pavonia Pl, Darwin 0810
Contact phone: 
89467423
Contact email: 
paul.lyons@cdu.edu.au